Over the last few years, a number of companies have spent a lot of time and money thinking up ways to get cell phone and smartphone owners to use their cameras for more than just taking pictures and video. Or, in other words, monetize these devices in a way all involved (save the consumer) can earn additional revenue. The latest, called Point&Find, comes from the worldwide cell phone leader itself, Nokia.

The point of Point&Find is to allow folks to use their mobile phone's camera to find out more about something they’re interested in—through image processing, GPS positioning and artificial intelligence. Snap a picture of an object, say a CD or a film poster, to automatically receive purchase options for the former and get show times or buy tickets for the latter, for instance.

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