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San Diego’s KESDEE Prepares to Move to mLearning PDF Print E-mail
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Thursday, 28 May 2009

KESDEE calls itself world’s largest eLearning company for money managers. The San Diego company provides state-of-the-art financial education and training for professionals, and it is taking its digital headstart to new levels.

KESDEE plans to move its courses to mLearning—as in mobile learning—which means its 700 accredited eLearning courses on such topics as banking, insurance, and risk management will become available on cell phones. The company is researching and developing this transition to small screens—it’s both a challenge and a great opportunity for the global startup, as the Internet becomes increasingly mobile and hundreds of millions of people will access the Internet only with their mobile devices. “It’s difficult to do, but we want to move fast. We want to become a dominant niche player in this market. We want to be Nike, not Wal-Mart,” says CEO Swarna Jessica Srinivas, a 26-year-old Harvard graduate who uses “Go for the Moon” as her personal motto.

Press Release link

 
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